Solution

CalgooPublish is the web-based turn-key solution for marketing time-sensitive and time-limited products and services, which enables you to deliver information about your products and services right into the electronic calendars and social network platforms of your customers. CalgooPublish uses the iCalendar standard and works with the vast majority of electronic desktop and online calendars, such as Outlook, iCal, iPhone, Google calendar, Windows Live calendar, Yahoo! calendar and many others.

You can now reach multiple other target platforms like social networks at the same time: your sales, promotions, or other events will be published on twitter, Facebook, and others when they are due. CalgooPublish updates your event calendars and social networks' accounts at the same time and one entry ensures a consistent message for all your posts!

How It Works

You define your marketing events, e.g. sales events, weekly specials, etc in your CalgooPublish marketing calendar. Your customers then subscribe to the marketing calendar from your website or an email newsletter using our Add2Cal widget.

After subscribing, they will be able to see your current and future events in their electronic calendar, Updates you make will automatically be seen by your subscribers.

Reach Your Customers

93% of PDA users and 80% of PC calendar users say that they are "almost certain" to read information that is in their calendar.

Unlike email, your message will be seen by your customers because people read what is in their calendars. Marketing calendars are much more trustworthy than email communication since subscribers do not need to give out their contact information. At the same time you can reach your customers directly where they make their scheduling decisions.

In addition, the calendaring technology ensures your marketing messages cannot end up in spam folders, which means your customers will actually see your messages. With your marketing message placed in the right context, your offer reaches your subscribers on a timely basis, is relevant for them, and can easily be acted upon by them.

Plan Your Marketing Campaigns

With CalgooPublish you can plan your marketing campaigns in advance: you define the content of the message and let CalgooPublish automatically send it out when the event is due. Each event is published in your marketing calendar and send out to your social network accounts and blogs.

Other Benefits

CalgooPublish saves your time in many ways:

CalgooPublish is easy to use, you do not need to learn new software. In the simplest form, your interface is an electronic calendar where you place your events. CalgooPublish handles everything else.
You define events only once, reach many targets simultaneously: calendars, twitter, Facebook, blogs, and more.
You define events such as promotions or sales in advance and let CalgooPublish publish the events when they are due.
You do not need to think about optimizing the content for the many target platforms. CalgooPublish automatically adapts the content to provide the best user experience in the supported target calendars and social networks.
Import your events from your existing calendar.